WebJourney is a new kind of web analytics product that brings focus on the individual rather than the website. WebJourney follows a user's movements as they interact with the content on the site and produces a series of meaningful marketing events and actions from the data collected.
Most marketers just end up counting things such as visits to the homepage and who clicked on the product button. These statistics may help you learn what pages visitors went to on your site or where your users came from, but it's not helping you understand your audience or maximizing your chance to engage with them.
WebJourney provides additional information alongside the behavioral data. You can learn more about the neighborhood the visitor is from or what company they represent. When you combine that with the ability to map website behavioral data onto individual profiles, you have an extremely powerful tool for understanding and engaging with your prospects, customers, and website visitors.
Click Here to Download the WebJourney Data Sheet